Jumia Nigeria has launched its annual ‘Tech Week’ campaign, promising customers exciting deals and the latest gadgets to enhance their tech experience. The campaign, which runs from March 18-31, 2024, aims to empower consumers to embrace the transformative power of technology and upgrade their experience. Jumia Nigeria is partnering with top brands such as Infinix, Tecno, Xiaomi, Oraimo, Binatone, Haier Thermocool, Sun King and Itel to provide millions of consumers with a diverse selection of high-quality tech products at the best prices.
According to the CEO of Jumia Nigeria, Sunil Natraj, the campaign is a platform to bridge the digital gap and empower Nigerians with the latest technology. With over 103 million internet users and increasing smartphone adoption, the demand for accessible tech is stronger than ever. Through strategic partnerships with top international and local brands, Jumia aims to make tech upgrades a reality for all. During the campaign, consumers will have access to a wide range of high-quality tech products, including cutting-edge smartphones and laptops, top-of-the-line home appliances and entertainment systems, among others.
Jumia Tech Week also offers exclusive flash sales with further discounts on select products, exciting giveaways and contests throughout the campaign, as well as a seamless online shopping experience with secure payment and pay-on-delivery option. Infinix Nigeria’s Integrated Marketing Communications & PR Manager, Oluwayemisi Ode, expressed excitement in partnering with Jumia for Tech Week 2024.
Infinix is committed to providing customers with access to cutting-edge smart mobile devices at the best value, and Jumia’s reach as Africa’s leading e-commerce platform provides the perfect platform to showcase Infinix’s latest smartphones and accessories to a wider audience. This year, Infinix will offer Tech Week shoppers exclusive deals on their latest devices, making it the perfect opportunity for consumers to upgrade at the best prices.