…..BEFORE BRANDING

Starting a business without a clear sense of direction can be challenging and almost impossible. One…

How To Position Your Brand For Exponential Growth 

If you could only wear a brand of shoe all your life and choose one smartphone…

UNIQUE VALUE PROPOSITION: DISTINGUISHING BRANDS AND PRODUCTS

  (How to find a unique value proposition that suits your brand) If you are looking…

BRANDING: THE HEART OF A BUSINESS

The uniqueness and the attractiveness of the chocolate box start from how beautifully decorated it is.…

LIFESTYLE MARKETING: NEW WAVE OF MARKETING STRATEGY

Remember those days where all a brand needed to do to grab our attention was run…

BRANDING, YOU FIRST

As a startup, you are your brand first before your business. Whichever way it goes or…